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Multiplication Thinking
Posted on April 26, 2022 8:00 AM by Mark Snowden
Categories: Missions
When I worked in the Church Planting Group at NAMB, I was responsible for interviewing new church planters as part of their assessment. One couple was going to a city with one million people in which evangelical churches’ average AM worship attendance never topped 45 people. When I suggested that they plant four churches simultaneously, the wife’s eyes opened wide and said, “How is that possible?” They had been so focused on planting one church that they had never considered multiplying from the start.
 
In my favorite Star Trek episode, furry animals were taken onboard their starship and immediately began to reproduce. Medical Officer “Bones” did a thorough analysis and reported to the First Officer, “Spock, they’re born pregnant!” What if new churches were started with the intention of starting a new church in the next six months?
Now, don’t think I’m only being hard on church planters. What if every church in CABA planted one new church next year? Would you just try to populate it with those already saved or would it be an ensemble of soul-winning new believers? What if this time next year we had 210 churches instead of 110 churches? What would need to change?
 
Could our 110 churches handle 18,000 new members? There are 1.8 million people living in CABA’s nine counties. If 10% of those attended CABA churches, that would be 180,000 people. According to ACP, our CABA churches have less than 10,000 attending AM Worship on average every week. What about adding 1% of those in our nine counties? (18,000!)
 
Midland Baptist Church, Keith Crank, pastor, was awarded this year’s Baptism Pacesetter award for baptizing six new believers. That represented 24% of their AM Worship attendance (25 people). What if CABA churches had a 24% baptism rate? The church that was recognized for the most baptisms had 52 last year. By contrast, they ran 667 in AM Worship. What if they had Midland’s baptismal rate of 24%? The church would have baptized 160 people!
 
Last year, according to those 68 of 110 churches reporting by ACP, only 49 churches had at least one baptism and 19 had zero.
Does your church have an evangelism strategy? It is a passion of mine. How can I help?
 
--Mark Snowden is the Director of Missional Leadership for the Cincinnati Area Baptist Association
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